Among our Graduates with more than a year of experience...
Our least improved increased his sales by 50%,
our most improved tripled his sales and
everyone else doubled their previous year's sales.

I will get right to the point - you probably want to know what it costs. It isn’t cheap but, just as with shopping for a pool, your first concern should be... “What do you get for your time and money?”

You get to live the life of your dreams!

Pool and spa building is hard work in a high risk industry. It is not for the faint of heart and, if you are a pool builder, you deserve to live well. You should be able to offer your family a secure lifestyle that makes them proud of you. If you do good work, you deserve the respect and admiration of other builders in your area, too.

When sales are good and the jobs are profitable, you have the best job in the world. I remember being on digs, directing the tractor, placing rocks, carving out new backyards and many times saying to myself, “I can’t believe they actually pay me to do this!” When it is all working, pool and spa building is just plain fun. When it’s not working, it can be torture. Burning your own gas to run leads that don’t buy, designing and drawing pools that you don’t build, in essence, working for free. That is not fun but there is a solution. Our program consistently produces results. For example:
• Geoff from New York sold 8 pools for a total of $728,450 in his first month after the Nov '03 training!
• Ted sold 11 pools in the year before and 24 pools the year after the training.
• Robert is practically new to sales, yet, he has sold 11 high-end pools in the first six months
• David sold 31 pools in the year before and 64 pools the year after the training
• Guy increased his revenues 50% over the previous year on the same number of pools.
• John sold 13 pools in the year before and 35 pools the year after the program.

Jim Manning, the Executive Director of the United Pool and Spa Association, representing Florida builders, has been in the pool industry for over 25 years and has seen a lot. He wasn't prepared for the response he heard from one attendee who felt that the program I will tell you about literally saved his career. In his words,
“Hal has exactly what our industry needs, right now. He brings the science of selling to life for pool builders. I have heard a builder whose voice broke from emotion as he spoke about the value of this program. That’s very strong praise!”

Failure is not an option
After 22 years of building pools and 25 years of training all varieties of High Ticket to Consumer salespeople, from yachts and RVs to home improvements and motorcycles (even some hostage negotiators), I decided to rethink the sales training process from the ground, up.
“What would it take,” I asked myself, “to absolutely assure the success of every student?”

The answer to that question is the Millionaire Pool Builder Program. This program is designed for the technically capable swimming pool and spa builder who is seeking the highest possible return on his or her sales and marketing efforts. Regardless of how well (or poorly) you are currently doing, implementing this system will increase your sales performance. Our students are doubling or tripling their sales within the first year. That is why I can make the unique guarantee that I do... get ten times your money back from increased profit within the first year or I will refund your tuition, and you can keep the materials (click here for details).

The Results
In the speaking and training business it has been accepted as fact that, if 5% of an audience actually takes action on the information, the speaker has been successful. I regularly receive testimonials from speaking engagements, praising my presentation, such as this note from Bill Galuhn, the Executive Director of the Carecraft Group, who wrote:
"I wanted to take a few minutes to thank you again for your excellent presentation and sales seminar given at the recent Carecraft Member's meeting.
"The sales tools provided certainly motivated many of our Members. Several have commented very positively since our meeting. When you hear statements such as 'That is the best speaker and presentation I have heard at a sales seminar in a long time', you know that you are right on target."

While I am extremely grateful and even flattered by his comments, I have resolved that, for me, that is not enough. Why shouldn’t every student use what I have to offer and become more successful as a result? That is what I have set out to do and, so far, it’s working! For instance, John Oliver of Atlantis Pools and Spas in Tulsa, OK has over 22 years experience as a pool builder. In 2002, he sold 13 pools; in the first eight months following the training, he sold 35 pools. As a result of his growth, he has added a construction manager and was able to take two week-long vacations in that time. A little over three months into the program, he told me, "The impact of the program was immediate! From $983,000 in sales last year to $900,000 the first quarter after the program. I am not sure whether I am more excited or scared. Your system makes selling pools simpler and easier for me."

David Akins of Ocean Quest Pools by Lew Akins in Belmont, TX, is the son of a living legend in the pool industry. Lew Akins, as you may know, is famous for his early work popularizing the vanishing-edge pool. Many builders owe their primary knowledge about vanishing edges to Lew. David sold 31 high-end pools in 2002, quite a feat in itself. In the first eight months after attending the program, he sold over 60 pools. I spoke with him recently (as he was departing on a week-long ocean cruise) and David, like John, attributes his success to the fact that the system has made selling simpler and easier. Using the tools and training, David told me that he was able to eliminate one entire visit from his sales process, thus saving valuable time and serving more customers.

Another shining example is Ted Puryear of Spokane, WA. He increased his sales from 11 pools in 2002 to 20 pools in the first seven months after the program. What makes his results particularly remarkable is the fact that he sold no pools in the key month of August due to having sold more pools than the company could build in the spring. He was forced to shift his sales approach to convince ready buyers to wait for his company even though his competitors would start right away. It took a few attempts but we found an effective approach and he was able to sell 5 of his 20 pools in September, a normally idle month.

With only three months since graduating, Bruce Thrasher of Lifestyle Pools in Houston TX, has experienced immediate results! He told me that, "It's the middle of winter and I am as busy now as I have ever been! It's as busy as summer. Your program has given me a lot more than the extra business. I am much more confident now, I know what I am going to do, you've given me a complete plan for selling pools."

What makes this program so effective?
This program works so well because it is not simply a training program that tells you how to get the results. Besides teaching you what, why and how to do it, I prepare the tools you need and stay with you for an entire year as you learn to actually use the system. There are four parts to this program:
• Tools: I actually custom-print the sales forms and presentation materials for you, using your logo, company information and pool photos.
• Training: We spend three full days together while I show you what I have learned about closing High Ticket buyers and how to use and maintain this unique pool selling system.
• Coaching: We work together for one full year to adapt the system to your unique situation. There is no limit to your access, in fact, I call my students far more often than they call me.
• Coupons: I have enlisted the support of 17 manufacturers who are willing to give you direct discounts on quality products that you can offer your customers.
This comprehensive approach to training and tools works! Larry Rogers of Parrot Bay Pools in Little Rock AR learned from one of his customers how much of a difference the presentation makes when he received a letter that began..."I want to start out by saying Wanda and I are very pleased that we went with Parrot Bay Pools to build our indoor unit.. ... you did excellent on the presentation, which caused us to go with you."

Isn't It Time to Take Action?
Follow the links above and read all about the Millionaire Pool Builder Program and I think you will agree that I may have a more comprehensive plan for making your next year a success than you currently do. Why wouldn’t you go with my plan? Make the call right now - (888) 883-9979. It will be the start of a whole new life for you. A life of leisure and wealth where you can work hard and play hard with the secure feeling that your business is thriving and will continue to grow.

In the words of Ted Puryear, right after the program, before doubling his sales,
"I have over 14 years experience and this program has made more of a positive difference on me than anything I will ever do in my life. It isn't easy to get here but you owe it to yourself to do this."

So, there it is. To review it all, you get:
• Nine (9) powerful Sales Tools comprising a System
• Three (3) days of Intensive Training on the System
• One (1) year of Live Coaching on using the System
• Money-Back Guarantee (click here for details)
• Three days breakfast, lunch, dinner and lodging
• All for only $6,950 plus transportation
That is a lot of money but dozens of builders have gone through this program and our enrollment is more than doubling every year! Why? Because our students are serious about their business and every one has results like this to show ...
Geoff Mobbs sold eight pools for $728,450 in his first four weeks after attending our mid-November 2003 program. In a snowstorm... in December... in New York... between major holidays... that has to be some kind of record!
David Akins more than doubled his already impressive sales.
John Oliver nearly tripled his sales after 22 years in the pool business.
Ted Puryear almost doubled his sales and is now selling in a whole new league.
Guy Wood increased his revenue by 50% on the same number of pools.
Robert Moore, Jr.tripled his sales and now his father is preparing to retire.
Plus...
25% of all graduates received a lead from me that they sold, which more than covered their tuition.
On the average, they increased their earnings by more than $15,000 per month!

Simply complete this enrollment form (click here) and fax it back to me. I will get in touch with you and you will be on your way to earning over a million dollars a year. Once you give me the OK and your deposit, I will need your company logo and contact information, as you want it on your forms, plus (and here is the hard part) 60 photos of your pools in any format except low-resolution digital. If you need additional photos, I will lend you some of mine. I have a lot of work to do, so let’s get started!

Hal Slater
(619) 528-2992
(888) 883-9979
FAX (619) 280-5992
PO Box 4671
San Diego, CA 92164-4671

Still not sure?
Listen to Larry Rogers from Parrot Bay Pools and Spas in Little Rock, AR who recently told me, "I knew I had done the right thing soon after I enrolled, long before the class. Any questions I had, you answered, and you have a lot of knowledge about pools and selling to draw on. When people ask me if it is worth the money, I tell them I would gladly pay twice as much now that I know what I got. Using what you gave me, I plan on adding salespeople and growing substantially next year."